Larry Richman
Contents
Product Marketing
Richman is the Director of Product Awareness for the Curriculum Department of The Church of Jesus Christ of Latter-day Saints where he is responsible to help members and leaders become more aware of the availability and use of Church materials.
Social Media and Internet
Larry Richman (also known as ldsWebguy) is the author of LDS Media Talk, a blog that shares ideas with LDS parents and youth who are interested in learning how to use technology to strengthen families and build The Church of Jesus Christ of Latter-day Saints. The blog was begun July 5, 2006 as ldsWebguy.com and was rebranded LDSMediaTalk.com on June 10, 2008, and has become a premier site among Mormons (over 20,000 unique monthly readers) for information about Church materials, events, websites, and audiovisual materials.
As Director of Internet Coordination for The Church of Jesus Christ of Latter-day Saints from June 2003 to December 2008, Richman coordinated the content and services of Church Web sites and related applications. He was the product manager of LDS.org and helped coordinate and synergize the work of the product managers of all Church Web sites. The Church’s Web properties consist of hundreds of domain names and tens of thousands of Web pages (plus over a million documents in the Gospel Library). Church Web sites are read by millions of people each month.
He managed a redesign and rebuild of LDS.org in 2003-2007, including implementing XML, metadata standards, common taxonomy, a content management system, and new Web search tools.
Publishing
Richman is the President and CEO of Century Publishing, a small publishing company in Salt Lake City, Utah.
He has also personally authored two dozen books, several book translations, and articles in professional magazines and journals. Some have been translated into various languages. His latest booklet is Learning Through Life's Trails. He is a translator and interpreter in three languages.
Project Management
He is the former Director of the Publications and Media Project Office where he directed over 8,000 projects (printed, audiovisual, Web content, events, and worldwide satellite broadcasts) yearly in up to 185 languages. He coordinated planning, approvals, prioritization, writing, creation, translation, production, printing, and international distribution in 105 offices worldwide. Richman also develops and implements computer-assisted project management systems. At the Church, he directed the integration of processes for planning, producing, and implementing products and services (printed, audiovisual, Internet, IT systems, events) across six departments (Audiovisual, Correlation, Curriculum, Information and Communications Systems, Materials Management [translation, printing, and distribution], and Physical Facilities [events].
Richman is a certified PMP (Project Management Professional), consultant, and trainer to hundreds of employees of Fortune 500 companies. He has authored five books on project management, including two college texts in their second edition. Richman has been the keynote speaker at professional conferences.
Product Management
Experienced product manager for printed, audiovisual, and Web products (including LDS.org and other major Web sites). In June 2008, Richman became a Certified Product Manager and a Certified Product Marketing Manager from the Association of International Product Marketing & Management(AIPMM).
